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Why I’m kissing client work goodbye – for 20 hours a week!

Guess what? I’ve had it with client work. Yep, really!

All that fuss about delivering supreme quality and bending over backward. Nah, I‘m done.

But don’t get me wrong - I’m not planning to laze around. Here’s the scoop:

I’m eyeing a sweet 20-hour, part-time gig. Why? It’s simple. It’s about having my cake and eating it too:

#82
June 13, 2024
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Neil Gaiman’s Secret Sauce?

Ever wonder how a genius like Neil Gaiman keeps churning out hits? I just plugged into a killer podcast with him and Tim Ferriss, and man, it’s loaded with gems.

Here’s the scoop - quick and dirty:

  1. Change of Scenery: Gaiman writes away from home. Why? Keeps work fresh. Similar to what Maya Angelou did!

  2. Sit Down Rule: He writes or does zip. This rule? It’s his golden ticket to focus.

  3. Old-School Drafts: Fountain pens and colorful inks. Sounds fun, right? That’s how he rolls with first drafts.

  4. Edit Smart: Moving from paper to screen is when he trims the fat. Makes his stories tight.

  5. No Pressure: Sometimes, he writes just for kicks, no deadlines. Keeps his writing fire alive.

  6. Routine Works: Repetitive daily tasks when novel-writing help him stay productive without the brain drain.

  7. Keep It Light: Overthinking writing? A no-go. He plays it down to keep the vibe easy.

  8. Learning Non-Stop: Gaiman picks brains from other pros. Always tweaking his style.

  9. Heartfelt Stories: From writing “Coraline” for his kids to other personal tales, he’s got stories that stick.

  10. Stay Fluid: His methods evolve because staying static? Not an option for Gaiman.

Feels like the old ways still got some magic in them. Sometimes restrictions and a bit of boredom spark the best creativity.

#81
June 12, 2024
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You’re More Than What You Do

Remember Yemi, the shot-put champ turned all-round superstar?

Yemi loved her sport but found her true value beyond the field. Injury led her to discover hidden talents - singing, dancing, and just being with loved ones reminded her:

“I’m loved for who I am, not just what I do.”

As creatives, it’s easy to fuse our identity with our work. But here’s the truth - your value isn’t tied to your output.

#80
June 11, 2024
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How This Unknown Female Athlete CRUSHED The World Champs (Against All Odds)

Ever heard of Yemisi Ogunleye? Let me tell you, her story is downright inspiring. Born back in '98 in German Bellheim, this powerhouse has taken the shot put world* by storm!

Imagine this: two major knee surgeries, no sports for ages, and she still comes back to not just participate but dominate by flipping her technique completely in 2020. Crazy, right?

And just last year, she didn’t just break the 19-meter mark; she obliterated it with a personal best of 19.44m during the World Champs qualifiers in Budapest. Talk about setting the bar high!

202406070931 Yemisi Ogunleye gewinnt mit dem ersten 20-Meter-Stoß Hallen-WM-Silber - leichtathletik.de - csm_ogunleye-yemisi_freude_wm-halle_glasgow24_foto_flatemersch_897152cbce.jpg
When Yemisi Ogunleye won World Indoor Championship silver with the first 20-meter dash
#79
June 10, 2024
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Dude in trench coat almost stole my laptop!

I was at my local cafe, latte* in hand, hammering away on my laptop. Normal day, right? Well, not exactly...

I took a quick dip to grab a napkin and boom—some dude in a trench coat and sunglasses was all over my laptop when I got back.

"Hey, what ya think ya doin?," I managed, trying to stay chill.

He barely glanced up. "Just giving your biz a boost," he mumbled.

#77
June 8, 2024
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Ditch the Daily Drag – Ramp Up Cash with No-Meet Async Mastery

Just snacked Chris Orzechowski’s latest “Make it Rain Monthly” – this dude’s onto something with his Asynchronous Business Plan. Here’s the scoop:

  • Clock in WHEN you want. Max your 'juice' without twiddling thumbs for others.
  • Zoom in on what jazzes you up. If it rings the cash register – you’re on track.
  • A crammed calendar’s your enemy. Scrap it to fix your biz vibe.
  • About those meetings – ax ‘em IF they don’t at least pay for themselves. Imagine you earn $20K part-time:
    • You got 920 work hours a year, costing about $21.74 each.
    • Two chums in a half-hour meeting? Better be pulling at least $21.74 out of that hat!
  • Quick check before calls – the 3M killer Q’s:
    • More customers on the horizon?
    • Will they splurge more?
    • Repeat buyers?
    • (3M = Make More Money, btw)

A tip? Sell through emails, not calls. Why? You’re a maker. And makers need making time - not meeting time.

Bonus from Paul Graham on this – peep his Maker’s guide below.

#76
June 7, 2024
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Why Keyboard Factories Aren’t My Type 😉

Ever felt like your job was just one endless CAPS LOCK moment? Yep, been there. Here’s a quick story.

Got kicked out of the keyboard factory recently. My crime? Not enough shifts. Talk about a "shift" in my career, right? 😆 (Gonna tell you about in it the upcoming {Sunday Truth 179}, btw)

And guess what, they had the QWERTY to do it just before lunch. I mean, I did munch on an Apple. But who hasn’t?

Left that place feeling like I hit ESC on a bad keyboard layout. Tip for you: If your job’s always on the fritz, SPACE out. Me? I’m off to the nearest bar to sort through these "Alt" life options.

#75
June 6, 2024
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Step into My Comedy Lab - Let’s Experiment!

The stage is set, and guess what? It’s calling my name because...

The comedy stage is mine
It’s only a matter a time
Until you’ll pay a dime

(or two)
For our rendez-vous

You on your seat
And me standing
Like a goofball handling
All the stares that meet

#74
June 5, 2024
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Ever feel like just another face in the crowd?

Let’s fix that.

Todd Hartley just threw down some serious knowledge on becoming a niche rockstar:

"Become the Rockstar of Your Niche! From No-Name to Notoriety"

Here are nuggets that stuck:

#73
June 4, 2024
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Hang on, Cliff!

Let’s talk about suspension.

Ever watched a TV show that cut off right at the juicy part? That’s a cliffhanger for ya. It leaves you craving what’s next like a fresh hot pizza sitting just out of reach.

Why do we binge shows or can’t put down a good book? Cliffhangers, my friend. They jack up your emotions and make you need to know what happens next. Smart writers use them to keep us hanging on, episode after episode.

And guess what? Marketers use this trick, too. Ever seen an ad or an email that teased something big but kept the details secret until “next time”? Yup, that’s them dangling that carrot.

#72
June 3, 2024
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Are you guilty?

Guilty as charged?

Donald Trump sure is, as the big news shook the states yesterday.

The former (and next?) US President found himself on the hot seat and, oh boy, did sparks fly.

After a whopping seven weeks, a New York jury nailed it down...Guilty on ALL counts. Can you believe it? Thirty-four charges, no less. Bam!

#70
June 1, 2024
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Eddie Murphy’s Secret Sauce? Just Keep Going, Creator!

Just polished off a doc about Eddie Murphy. What a journey, right? From standup in the 80s to Hollywood’s hot list in the 90s.

Eddie was the king of the screen - making everyone crack up with his iconic laughter and hypnotic presence.

But let’s be real: everyone hits a bump. Eddie’s films tanked, and the laughter quieted down. What did he do? He stuck to his guns.

Fast forward, and boom - “The Nutty Professor” explodes with $100 Million at the box office. Eddie wasn’t making a comeback; he never left. He hammered home two points:

#69
May 31, 2024
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Half Off on Magic? Only Today!

Let’s not dance around it—some emails suck. Yours don’t have to.

Feeling like your emails vanish into the void, never sparking sales? You might be missing that secret spice.

Options? Continue crossing your fingers...or let the big agencies drain your wallet. Fun, right?

Here’s a better way: Meet naii.io’s Email Wizardry. It’s your secret weapon tailored just for the hustle of small shop owners like you.

#68
May 30, 2024
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How I Transformed Maru’s Email Game (And Can Do the Same for You)

I’ve got a knack for sending sales emails that sound just like you would write them.

Curious?

Let me share a quick win.

.

#67
May 29, 2024
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How you address an obviously crappy job?

Say it’s bad.

Sebastian did this in his Indeed job ad.

Check my email from yesterday so you know which ad I’m talking about. (hint: it was about second-hand goods)

Here’s a breakdown of his clever job ad:

#66
May 28, 2024
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Learning from a “Crappy Job” Ad That’s Secretly Genius

Ever seen a bad job ad on Indeed? This one is a masterclass in copywriting.

Don’t worry about it being German, I’ll explain it to you:

202405271043 Lessons from a “crappy job” ad - FireShot Capture 012 - Geiler Kackjob in den Abendstunden ca 17-21. 00 - Berlin - Indeed.com_ - de.indeed.com.jpg
“Crappy job” ad on Indeed

Here’s the job ad in English:

#65
May 27, 2024
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Did ya miss my daily email?

Odd question, huh?

When you skip sending your juicy daily emails, folks start wondering where you vanished. That’s a good sign, actually. Means they love your stuff.

Boring emails? A big NO. They’d rather jump off a cliff than snooze through another dull sales pitch.

Here’s a simple hack to keep ’em hooked:

#63
May 25, 2024
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"This is not a Post... It is a billboard message to be put outside of all the managers and clients cabin & offices"

Is what creative writer Shashank Pitkar wrote in response to the following words that I posted on LinkedIn six days ago:

202405230856 "This is not a Post... It is a billboard message to be put outside of all the managers and clients cabin & offices" -LinkedIn - Expecting employees to perform at their peak every single day? Relax.  - Bildschirmfoto 2024-05-23 um 08.58.21.jpg
My LinkedIn post about work performance coming in waves and resonating with folks

===

Expecting employees to perform at their peak every single day? Relax.

#62
May 24, 2024
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How Pulp Fiction glues you to the screen (tiny analysis)

Ever seen Pulp Fiction (1994)? It’s a masterclass in jumping right into the action. Let me show you how it nails the concept of skipping the backstory.

Immediate Tension

The movie kicks off with Pumpkin and Honey Bunny chatting in a diner. Sounds boring, right? But then, boom—they’re talking robbery! No intro, no fluff. Just straight to the point.

Sudden Action

#61
May 23, 2024
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Hook ’Em Like Pulp Fiction

“Forget it. It’s too risky. I’m through doing that shit.”

That’s how Pulp Fiction (1994) throws you right into the action in the opening scene. No fluff, just BAM—you’re in it.

Forget the “coffee talk.” Get straight to the point. It’s like a mini jolt to the system.

You start with action, throw them into the fire, and hook them before explaining anything. It’s pure power.

#60
May 22, 2024
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