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How Akna Turned Her Content Chaos Into Cash (and you can too)

Ever felt drowned in a sea of your own content? Yeah, Akna was there—swimming in video clips without a lifejacket.

Her Big Oops:

Akna Márquez, a kick-ass architect and eco-designer, got stuck. She had a truckload of video for her Skillshare class but zero zip on making them pop on social media.

What We Did:

#89
June 20, 2024
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🐑 "Les Moutons" Was Marketing Genius in Sheeps’ Clothing

You caught "Les Moutons" (the sheep), right?

It was this wacky show where actors went full sheep mode—no jokes, just pure sheep life. They’ve toted this act to 30 countries—from icy stretches near the Arctic to bustling malls. WILD?!

Here’s why you cared:

  1. Be Boldly Bizarre: Much like "Les Moutons," adding a spice of the unexpected snagged attention. You therefore slipped in some surprises in your next emails.

  2. Think Worldwide: This sheep act was a global hit. You took cues and crafted emails that resonated far and wide (within your niche).

  3. Engage ‘Em: These actors adapted with the audience. A quick poll in your emails did wonders and kept things lively.

  4. Stay True: They splashed in real sheep milk. Talking about being genuine and authentic—it’s magnetic.

  5. Stir Emotions: It was laughs and tears with this crew. Your emails reached deep, pushing for action.

  6. Get Curious: They posed questions without words. Why didn’t you stir your reader’s minds a bit? You didn’t have to bleat... though part of you enjoyed it, I know. Your humor was so sheep. 😉

#88
June 19, 2024
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You COPIED this sneaky template to snag clients faster

Subject: I love what you’re doing, would love to team up!

Hey [First Name],

I adore what you’re doing at [Company Name], especially your mission to [Insert Mission]. It’s super cool, seriously.

I’m in the trenches daily, honing my [specific skill] expertise, and have successfully driven projects for brands such as [similar companies]. I believe I could bring some serious energy and value to your already outstanding team.

#87
June 18, 2024
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THIS sneaky tip snagged clients faster

Job boards like Indeed or join(.)com rang a bell, right?

That was your chance. Companies were screaming for what you offered.

Here was a cheeky plan:

First, you picked a company. Dove deep. Learned their product, their industry, their vibe.

#86
June 17, 2024
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why you ate 6 poached eggs this morning

Ever heard of Chuando Tan? You googled him and I waited.

Back? Crazy, right?

Singaporean model.

Pop singer.

#84
June 15, 2024
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What was your time really worth?

Was it $15 an hour? $50? Or did it shoot up to $1,000?

You pictured this - in Germany 2024, you bagged $1,200 a month for an entry-level gig, part-time. That was $15/hour.

Jumping into the freelance game, and $50 an hour wasn’t just a dream.

But here’s where it got juicy - you clocked $1,000 an hour!

#83
June 14, 2024
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Why I’m kissing client work goodbye – for 20 hours a week!

Guess what? I’ve had it with client work. Yep, really!

All that fuss about delivering supreme quality and bending over backward. Nah, I‘m done.

But don’t get me wrong - I’m not planning to laze around. Here’s the scoop:

I’m eyeing a sweet 20-hour, part-time gig. Why? It’s simple. It’s about having my cake and eating it too:

#82
June 13, 2024
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Neil Gaiman’s Secret Sauce?

Ever wonder how a genius like Neil Gaiman keeps churning out hits? I just plugged into a killer podcast with him and Tim Ferriss, and man, it’s loaded with gems.

Here’s the scoop - quick and dirty:

  1. Change of Scenery: Gaiman writes away from home. Why? Keeps work fresh. Similar to what Maya Angelou did!

  2. Sit Down Rule: He writes or does zip. This rule? It’s his golden ticket to focus.

  3. Old-School Drafts: Fountain pens and colorful inks. Sounds fun, right? That’s how he rolls with first drafts.

  4. Edit Smart: Moving from paper to screen is when he trims the fat. Makes his stories tight.

  5. No Pressure: Sometimes, he writes just for kicks, no deadlines. Keeps his writing fire alive.

  6. Routine Works: Repetitive daily tasks when novel-writing help him stay productive without the brain drain.

  7. Keep It Light: Overthinking writing? A no-go. He plays it down to keep the vibe easy.

  8. Learning Non-Stop: Gaiman picks brains from other pros. Always tweaking his style.

  9. Heartfelt Stories: From writing “Coraline” for his kids to other personal tales, he’s got stories that stick.

  10. Stay Fluid: His methods evolve because staying static? Not an option for Gaiman.

Feels like the old ways still got some magic in them. Sometimes restrictions and a bit of boredom spark the best creativity.

#81
June 12, 2024
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You’re More Than What You Do

Remember Yemi, the shot-put champ turned all-round superstar?

Yemi loved her sport but found her true value beyond the field. Injury led her to discover hidden talents - singing, dancing, and just being with loved ones reminded her:

“I’m loved for who I am, not just what I do.”

As creatives, it’s easy to fuse our identity with our work. But here’s the truth - your value isn’t tied to your output.

#80
June 11, 2024
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How This Unknown Female Athlete CRUSHED The World Champs (Against All Odds)

Ever heard of Yemisi Ogunleye? Let me tell you, her story is downright inspiring. Born back in '98 in German Bellheim, this powerhouse has taken the shot put world* by storm!

Imagine this: two major knee surgeries, no sports for ages, and she still comes back to not just participate but dominate by flipping her technique completely in 2020. Crazy, right?

And just last year, she didn’t just break the 19-meter mark; she obliterated it with a personal best of 19.44m during the World Champs qualifiers in Budapest. Talk about setting the bar high!

202406070931 Yemisi Ogunleye gewinnt mit dem ersten 20-Meter-Stoß Hallen-WM-Silber - leichtathletik.de - csm_ogunleye-yemisi_freude_wm-halle_glasgow24_foto_flatemersch_897152cbce.jpg
When Yemisi Ogunleye won World Indoor Championship silver with the first 20-meter dash
#79
June 10, 2024
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Dude in trench coat almost stole my laptop!

I was at my local cafe, latte* in hand, hammering away on my laptop. Normal day, right? Well, not exactly...

I took a quick dip to grab a napkin and boom—some dude in a trench coat and sunglasses was all over my laptop when I got back.

"Hey, what ya think ya doin?," I managed, trying to stay chill.

He barely glanced up. "Just giving your biz a boost," he mumbled.

#77
June 8, 2024
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Ditch the Daily Drag – Ramp Up Cash with No-Meet Async Mastery

Just snacked Chris Orzechowski’s latest “Make it Rain Monthly” – this dude’s onto something with his Asynchronous Business Plan. Here’s the scoop:

  • Clock in WHEN you want. Max your 'juice' without twiddling thumbs for others.
  • Zoom in on what jazzes you up. If it rings the cash register – you’re on track.
  • A crammed calendar’s your enemy. Scrap it to fix your biz vibe.
  • About those meetings – ax ‘em IF they don’t at least pay for themselves. Imagine you earn $20K part-time:
    • You got 920 work hours a year, costing about $21.74 each.
    • Two chums in a half-hour meeting? Better be pulling at least $21.74 out of that hat!
  • Quick check before calls – the 3M killer Q’s:
    • More customers on the horizon?
    • Will they splurge more?
    • Repeat buyers?
    • (3M = Make More Money, btw)

A tip? Sell through emails, not calls. Why? You’re a maker. And makers need making time - not meeting time.

Bonus from Paul Graham on this – peep his Maker’s guide below.

#76
June 7, 2024
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Why Keyboard Factories Aren’t My Type 😉

Ever felt like your job was just one endless CAPS LOCK moment? Yep, been there. Here’s a quick story.

Got kicked out of the keyboard factory recently. My crime? Not enough shifts. Talk about a "shift" in my career, right? 😆 (Gonna tell you about in it the upcoming {Sunday Truth 179}, btw)

And guess what, they had the QWERTY to do it just before lunch. I mean, I did munch on an Apple. But who hasn’t?

Left that place feeling like I hit ESC on a bad keyboard layout. Tip for you: If your job’s always on the fritz, SPACE out. Me? I’m off to the nearest bar to sort through these "Alt" life options.

#75
June 6, 2024
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Step into My Comedy Lab - Let’s Experiment!

The stage is set, and guess what? It’s calling my name because...

The comedy stage is mine
It’s only a matter a time
Until you’ll pay a dime

(or two)
For our rendez-vous

You on your seat
And me standing
Like a goofball handling
All the stares that meet

#74
June 5, 2024
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Ever feel like just another face in the crowd?

Let’s fix that.

Todd Hartley just threw down some serious knowledge on becoming a niche rockstar:

"Become the Rockstar of Your Niche! From No-Name to Notoriety"

Here are nuggets that stuck:

#73
June 4, 2024
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Hang on, Cliff!

Let’s talk about suspension.

Ever watched a TV show that cut off right at the juicy part? That’s a cliffhanger for ya. It leaves you craving what’s next like a fresh hot pizza sitting just out of reach.

Why do we binge shows or can’t put down a good book? Cliffhangers, my friend. They jack up your emotions and make you need to know what happens next. Smart writers use them to keep us hanging on, episode after episode.

And guess what? Marketers use this trick, too. Ever seen an ad or an email that teased something big but kept the details secret until “next time”? Yup, that’s them dangling that carrot.

#72
June 3, 2024
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Are you guilty?

Guilty as charged?

Donald Trump sure is, as the big news shook the states yesterday.

The former (and next?) US President found himself on the hot seat and, oh boy, did sparks fly.

After a whopping seven weeks, a New York jury nailed it down...Guilty on ALL counts. Can you believe it? Thirty-four charges, no less. Bam!

#70
June 1, 2024
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Eddie Murphy’s Secret Sauce? Just Keep Going, Creator!

Just polished off a doc about Eddie Murphy. What a journey, right? From standup in the 80s to Hollywood’s hot list in the 90s.

Eddie was the king of the screen - making everyone crack up with his iconic laughter and hypnotic presence.

But let’s be real: everyone hits a bump. Eddie’s films tanked, and the laughter quieted down. What did he do? He stuck to his guns.

Fast forward, and boom - “The Nutty Professor” explodes with $100 Million at the box office. Eddie wasn’t making a comeback; he never left. He hammered home two points:

#69
May 31, 2024
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Half Off on Magic? Only Today!

Let’s not dance around it—some emails suck. Yours don’t have to.

Feeling like your emails vanish into the void, never sparking sales? You might be missing that secret spice.

Options? Continue crossing your fingers...or let the big agencies drain your wallet. Fun, right?

Here’s a better way: Meet naii.io’s Email Wizardry. It’s your secret weapon tailored just for the hustle of small shop owners like you.

#68
May 30, 2024
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How I Transformed Maru’s Email Game (And Can Do the Same for You)

I’ve got a knack for sending sales emails that sound just like you would write them.

Curious?

Let me share a quick win.

.

#67
May 29, 2024
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