Hi there –
One long post for you, about the B&H Photo Video ad I analyzed and dissected to the bones:
https://naii.io/voiceover-blog/voiceover-ad-of-the-week-1-why-b-and-h-s-customer-story-ad-is-a-joke/
My goal was to break down what made the ad work and teach you the strategies and best practices that you can use to make your own voiceover ads better and become famous in your niche.
I hope I delivered on that promise.
In the article you’ll also find a short tl;dr video, along with a link to a German translation.
It’s funny how a “simple” ad analysis turned into GIGANTIC bilingual content piece and a YouTube podcast:
- 🇺🇸🇩🇪 in-depth analysis (blog article)
- 🇺🇸🇩🇪 2-minute 4K video summary (YouTube podcast)
- 🇺🇸🇩🇪 2-minute video summary (TikTok)
- 🇺🇸🇩🇪 <60s YouTube short
Without Descript I would not have been able to do it so well.
Especially, when things like GPT-4 will be coming to Descript later this year!
Super exciting, and one more reason why you should try out Descript.
Here’s my affiliate link:
Descript | All-in-one video & podcast editing, easy as a doc.
There are simple podcast & video editors and there are powerful ones. Only Descript is both & it features magical AI, so you can skip the hard part of editing. Get started for free.
When you sign up, you get for free 1 hour of transcription and 10 minutes of Studio Sound per month, and you can store your video, audio, and image files safely in the cloud.
That’s it.
I’ll go back to work and find a new Voiceover Ad to analyze; this time I’ll probably choose a shorter ad.
Bye-bye,
Alex (naii.io)
Whenever you’re ready, there are 2 ways I can help you:
- Get a crispy voiceover for your ads by booking me here.
- Get your custom ad written and achieve predictable income here.
I write, voice-act, and publish my ads and stories from my professional voiceover studio here in East Berlin in the former Russian sector.
One of my last clients left a 5-star ★★★★★ review on Voice123 and said,
“Superb acting and swift turnaround, I highly recommend Alexander, it was a true pleasure working with him.”