Sept. 7, 2025, 4:16 p.m.

keep doing the obvious 🥊 PLD78

naii.io

it will make a difference in every department of your life

if youre willing to stand the backlash from normies...

those who take the well-established path
never deviate from the regular
and overall live a "coward life"

its those people who will defend the mainstream
battle others who take the uphill battle
and keep on marching left-right-left-right

i call them the o-doers or "obvs"

o-doers say the obvious
o-doers do the obvious
o-doers connect whats not obvious to normies
but present an obvious conclusion
thats even palatable for regular dudes

and its easy to make fun of people who say the obvious...

"haha adam said what everyone knew"
"haha scott is not very smart by saying whats common sense"
"haha rick addressed the elephant in the room and now we can blame him for doing so"

in our world saying the obvious can turn into a political debate

because some people are so much on the edge

they are almost waiting for the next fire to arise

and if you need an extra tip on how to handle those ready to battle the obvs

read a piece of OBVIOUS ADAMS (1916)

OBVIOUS ADAMS - Book cover

like the following snippet (838 words)...

===

The next morning when he awoke the last two thoughts had become united: He would like to work in the advertising business—for James B. Oswald. The natural thing to do then—to Oliver Adams, at least—was to go and tell that gentleman.

Though the idea frightened him a little, it never occurred to him for a minute but that he should do just that. And so at two o'clock that afternoon he asked for two hours off at the market, that being the quiet time of day, and, after carefully blacking his shoes and brushing his clothes, started out for the big office-building which housed the Oswald Advertising Agency.

Mr. Oswald was busy, he was informed by the girl in the reception-hall who had telephoned his name in to the big man.

Oliver thought a minute. "Tell him I can wait an hour and ten minutes.''

The girl looked surprised, for people were not in the habit of sending such messages to the big chief. But there was something in the simple directness of the lad that seemed to make the message a perfectly natural one.

Rather to her own surprise, she repeated the message to the president precisely as she had received it.

"He will see you in about twenty minutes," she announced.

Of the interview itself James Oswald used to delight to tell:

"In walked young Adams, as serious as a deacon. I didn't recognize him as one of the young men I had met the night before until he introduced himself and mentioned our meeting. Then he went on to say that he had thought the matter over and had decided that he wanted to get into the advertising business and that he wanted to work for me, and so here he was.

"I looked him over. He was a very ordinary-looking boy, it seemed to me, rather stolid, not especially bright in appearance. Then I asked him some questions to see how quick-witted he was. He answered them all readily enough, but his answers weren't particularly clever. I liked him well enough, but he seemed to lack alertness — that little up-and-comingness that is necessary in advertising. And so finally I told him, in as kindly a way as possible, that I didn't think he was cut out for an advertising man and that I was very sorry, but I couldn't give him a position, and a lot more fatherly advice. It was really a choice little speech, firm but gentle.

"He took it all nicely enough. But instead of begging me to give him a chance, he thanked me for the interview and said, as he got up to go: 'Well, Mr. Oswald, I have decided that I want to get into the advertising business and that I want to work for you, and I thought the obvious thing to do was to come and tell you so. You don't seem to think I could make good and so I will have to set out to find some way to prove it to you. I don't know just how I can do it, but I'll call on you again when I have found out. Thank you for your time. Good-by.'

And he was gone before I could say a word.

"Well, I was set back consider-ably! All my little speech had been lost entirely. He didn't even entertain my verdict! I sat for five minutes thinking about it. I was rather irritated to be thus turned down by a boy, so civilly but so very definitely. All the rest of the afternoon I felt decidedly chagrined.

"That night on the way home I thought it over again. One sentence stuck in my memory: 'I want to get into the advertising business and I want to work for you, and I thought the obvious thing to do was to come and tell you so.'

"It all struck me in a heap: How many of us have sense enough to see and do the obvious thing? And how many of us have persistency enough in following out our ideas of what is obvious? The more I thought of it the more convinced I became that in our organization there ought to be some place for a lad who had enough sense to see the obvious thing to do and then to go about it directly, without any fuss or fireworks, and do it!

"And by George, the next morning I sent for that lad and gave him a job checking up and filing periodicals."

That was twenty years ago. Today Oliver B. Adams is the vice-president and active head of the great Oswald Advertising Agency. Old Oswald comes to the office once or twice a week and has a chat with Adams, and of course he always attends directors' meetings, but otherwise Adams is the head of the business.

It all happened naturally enough, and it all came about through that "darned obviousness," as old man Oswald good naturedly characterizes it.

===

and it works!

in 2019-2020, before i had even heard of the OBVIOUS ADAMS, i applied its lessons

i had a website where i listed worldwide recording studios

a "google maps for voiceover recording studios"

with correct studio information and all the jazz

so i traveled the world...

uk, france, spain, portugal, morocco

cuba, madagascar

and the united states (east coast to west coast in 6 weeks)

and i collected over 100 studios in that time

by finding recording studios via google maps

traveling to each city that has recording studios

and when i arrived i cold-called them

and when they didnt answer i cold-emailed them

and i got to meet people and recording studios

and it was one of the most satisfying projects i experienced

and it was because i was doing what was obvious to me

was it smart to travel there

instead of just emailing them from germany?

maybe not

but that was not the point

my point was that

traveling voiceover artists could find a recording studio wherever they are

i eventually stopped the project

it was called studiolist dot org btw

because i made no money with it

but i thoroughly enjoyed it

and now with ai practically replacing voiceover artists

the problem is solved

because a computer with internet

and access to Gemini or other LLMs can generate decent voiceover

but its always the journey to enjoy

not so much the end result

at least thats how i see it

but im also more interested in the "stories of doing"

not so much the "stories of having done"

oh, one last thing before you go...

2009, i was in dorm room in portland, oregon
at night i was sleeping but i heard noises
like "ooh" "aah" and i woke up to them
i told them i was in the room as well
and we laughed out loud haha
i then took her by the hair and banged her too
but the guy stopped laughing for some reason
(and if you think this happened only once in my life)
(youre mistaken, in new zealand in 2009 it happened too)

its only fair then youre in the middle of living like a monk

that you at least get to listen to live porn 2 meters away from you

whether you like it or not

but if youre more of a fan of what we Germans call "Kopfkino" (a scene playing out in your head)

then you obviously grab a copy of summer smile ☀️

and read all bangers no hangers

https://naii.io/summersmile/

naii "banged wood as a child and received a hammer boner as a gift" io

You just read issue #319 of naii.io. You can also browse the full archives of this newsletter.

Start the conversation:
https://naii.io/mas…
Powered by Buttondown, the easiest way to start and grow your newsletter.