Aug. 22, 2025, 11:48 a.m.

how netflix reads your mind πŸ₯Š PLD60

naii.io

and predicts your next binge

the secret is out!

because im going to reveal the algorithm

that saves netflix over a billion dollars annually [1]

and dictates your entertainment

and its getting tech-y

because the key term is

matrix factorization

sounds like a keanu reeves sequel nobody asked for

but it just means:

netflix turns you into numbers
and turns every movie into numbers
then multiplies the two together
and boom β†’ prediction

if the numbers fit
you get a "because you watched"

if they don’t
you get "uh, maybe try korean k-drama"

the billion-dollar trick isnt knowing movies

its knowing you

in other words:

you walk into a giant toy store

thousands of toys everywhere

too many to choose from

a magical helper watches what you grab

cars, dolls, puzzles

and whispers

"hey, you will love this one"

thats netflix

but with shows instead of toys

your clicks become a secret card

every movie has its own secret card

the system matches them

and says "this is you"

without it, you would drown in choices

but with it, you just keep watching

which is the point

oh, one last thing before you go…

the moment the trick is explained
the magic disappears
and so does the love
i shouldnt have told her...
honeymoon periods are great
but not as great as a smile from cheek to cheek
that is only possible with some genuine summer vibes
so get your summer smile

https://naii.io/summersmile

naii "vomits into your face when you fake smile with tears" io

Can you tell a fake smile from a real one - Why We Buy - The Guardian.jpg

- - -

[1] https://beyondit.blog/blogs/Inside-Netflixs-1-Billion-Algorithm

You just read issue #298 of naii.io. You can also browse the full archives of this newsletter.

Start the conversation:
Powered by Buttondown, the easiest way to start and grow your newsletter.